Stop Making Sustainability So Complicated

Which is clearer? Excerpt from page 10 of ULE certified EPD on North American Softwood Plywood (PDF download)Climate Positive means the same thing as carbon negative. It’s being used more and more across multiple industries because it’s a simple concept to grasp and sounds better than carbon negative. The word negative is, well, negative. It … Read more

KCMA Partners with ClimatePositiveNOW.org to promote use of sustainable, healthy materials

RESTON, VA. — The Kitchen Cabinet Manufacturers Association (KCMA) and its membership have partnered with the ClimatePositiveNOW.org movement to help educate designers and consumers understand the sustainability advantages of the wood-based materials used in kitchens and cabinets. A growing body of research is further reinforcing the understanding of wood’s important role in helping mitigate climate … Read more

What Sustainability Means — For Businesses and Their Brands

Sustainability is not optional Whether or not the majority of CEOs privately worry about climate change, over 90 percent say that commitment to sustainability is essential to their company’s success. The competitive advantages are many, and have little to do with politics. Sustainable brands are magnetic—to consumers, employees, and investors Photo by ThisisEngineering RAEng on … Read more